Author: Nevilson Christian

27,80,00,000.  That’s how many results you get when you search for unlimited design services.  So it is safe to assume that there are lakhs of companies offering the service.  But how many of them actually offer “unlimited” design service? The reality is only a few of them do. Behind the façade of unlimited creativity, they… Continue reading Design Pickle vs. SeekThem – A Definitive Answer

As a business owner, here’s one thing you should always remember: You didn’t come this far to only come this far.  Growth is the ultimate goal. And there shouldn’t be anything that stops you from achieving just that.  Not the ballooning overheads.  Not the high cost of onboarding in-house design experts.  And definitely not the… Continue reading Agency Growth Plan – The SeekThem Formula

News about artificial intelligence is everywhere since ChatGPT was made available to all in late 2022. But can AI impact logo design? The short answer is yes, there are AI-assisted tools for logo design which can churn out designs in a few minutes.  Here’s the summary.  As the founder of a full-stack design and branding… Continue reading The impact of New technologies (such as AI) on Logo design

“Logos are a graphic extension of the internal realities of a company.” – Saul Bass Your logo is the foundation of your brand; it’s not merely a symbol. It ought to convey what your company is all about, make them feel something, and stick with them. To compete with the likes of Nike, Apple, Mercedes,… Continue reading Top 3 dos and don’ts of logo design for Startups

You must have come across the phrase “unlimited design services” when looking for a graphic designer. Unlimited design services have emerged as a highly affordable solution. Graphics design is something a business can’t do without in this digital world. It’s necessary for creating a brand and logo, a website, and a digital marketing campaign. From… Continue reading How Unlimited design services changing the Industry

A quarter of B2B businesses invest only 5% of their total budgets on marketing and branding. The reason: Since time immemorial, businesses that sell to other businesses feel “product specifications” and “one-on-one interactions with salespersons” are the only two factors that can drive home sales.  But that’s not true.  B2B branding is an important driver… Continue reading Why is Branding important for B2B companies?

In the first quarter of 2022, the real GDP (gross domestic product) declined by an average rate of 1.6%. The situation improved slightly in the second quarter with the GDP decline coming down to an average of 0.9%.  The signs – two consecutive quarters with declining real GDP – point towards an impending recession. But… Continue reading Recession or no recession, agencies can thrive – here’s how

In any workforce, a CEO is more than a driving force. A good CEO is a miner; a great CEO is a goldsmith.    As a CEO, you’re responsible for so much.  Provide a livelihood to families dependent on your decisions.  Create value for your company’s shareholders. Deliver a delightful product/service in the market.  Moreover, as… Continue reading What can Rumi teach a CEO?

Someone way smarter than me said something about ‘life being the painful endeavour of letting storms pass, picking up debris, and building stronger forts.’ If there’s been a time for laying low and letting the storm subside, it was March 2021 in India. We were a nation fighting for breath, as COVID-19 ran riot. It… Continue reading SeekThem – a worthy year in review

Should I just hire a team of in-house designers?  But freelancers will give me more flexibility… Although, I’ve heard that Random-Agency-Name has hit the jackpot by working with white label agencies…   These are questions our customers grapple with. And like most questions in life, there is no one size fits all answer. How you… Continue reading In-house designer vs Freelancer vs White label design agency